Media/Society: Industries, Images, and AudiencesPine Forge Press, 2003 - 409 pages This book gives students an overview of the entire media process - from production to content to audiences - with an emphasis on how social forces influence the media and how media potentially affect society. A key emphasis throughout the work is how various elements in the media process interact with each other. This Third Edition of Media/Society provides students with conceptual tools for understanding the role of media in contemporary society - where mass media images come from, how and why they matter, and the kinds of questions and dilemmas that mass media raise about social life. |
Table des matières
Media and the Social World | xxiii |
The Importance of Media | xxiii |
The Rise of Mass Media | xxiii |
The Print Medium | 9 |
Sound Recording and the Film Medium | 11 |
New Media | 12 |
Media and Society | 13 |
Mass Media in Social Relations | 15 |
Racial Diversity in Media Content | 202 |
Race and Media Roles | 204 |
Controlling Media Images of Race | 210 |
Gender and Media Content | 212 |
Changing Media Roles for Women and Men | 213 |
Class and the Media | 216 |
Class and Media Content | 217 |
Out of the Closet and Into the Media? | 224 |
A Sociology of Media | 16 |
The Importance of Social Relations | 18 |
Structural Constraint and Human Agency | 20 |
Structure and Agency in the Media | 22 |
A Model of Media and the Social World | 25 |
Applying the ModehThe Civil Rights Movement | 27 |
Conclusion | 30 |
Production The Media Industry and the Social World | 31 |
The Economics of the Media Industry | 33 |
Changing Patterns of Ownership | 34 |
Conglomeration and Integration | 40 |
Consequences of Conglomeration and Integration | 44 |
The Impact of Conglomeration | 46 |
The Effects of Concentration | 47 |
Media Ownership and Content Diversity | 51 |
Mass Media for Profit | 58 |
Profit and the News Media | 62 |
The Impact of Advertising | 63 |
Advertising and the Press in the Nineteenth Century | 67 |
Advertising and the Contemporary News Media | 70 |
Advertising MTV and New Media | 73 |
Conclusion | 76 |
Political Influence on Media | 77 |
The Case of Pirate Radio | 78 |
Common Features of Media Regulation Debates | 80 |
The First Freedom | 83 |
The Public Interest and the Regulation Debate | 85 |
Regulation in International Perspective | 87 |
Regulating Ownership and Control | 89 |
The Case of FinSyn Rules | 92 |
Regulating Ownership and Control of Technology | 95 |
Regulating Media Content and Distribution | 98 |
The Fairness Doctrine | 99 |
Regulating for Morality | 101 |
Advertising | 112 |
Media and the Military | 113 |
Informal Political Social and Economic Pressure | 116 |
Conclusion | 119 |
Media Organizations and Professionals | 121 |
The Limits of Economic and Political Constraints | 122 |
Responding to Political Constraints | 123 |
The Organization of Media Work | 124 |
News Routines | 126 |
Selecting FrontPage Stories | 129 |
Objectivity | 131 |
Occupational Roles and Professional Socialization | 135 |
Photography | 137 |
Editorial Decision Making | 143 |
Norms on the Internet | 149 |
Hits Stars and Decision Making | 153 |
Conclusion | 156 |
Content Media Representations of the Social World | 157 |
Media and Ideology | 159 |
Dominant Ideology Versus Cultural Contradictions | 161 |
Ideology as Normalization | 163 |
Theoretical Roots of Ideological Analysis | 164 |
Hegemony | 165 |
News Media and the Limits of Debate | 169 |
Economic News as Ideological Construct | 171 |
Movies the Military and Masculinity | 172 |
ActionAdventure Films | 174 |
Vietnam Films | 175 |
Television Popularity and Ideology | 176 |
Television and Reality | 178 |
Television and the Changing American Family | 179 |
Rap Music as Ideological Critique? | 181 |
Advertising and Consumer Culture | 184 |
Selling Consumerism in the Early Twentieth Century | 186 |
Womens Magazines as Advertisements | 188 |
Advertising and the Globalization of Culture | 189 |
Conclusion | 192 |
Social Inequality and Media Representation | 195 |
Comparing Media Content and the Real World | 196 |
The Significance of Content | 198 |
Inclusion Roles and Control | 200 |
Conclusion | 227 |
Meaning and Influence | 229 |
Media Influence and the Political World | 231 |
Media and Political Elites | 232 |
A Politics of Image | 233 |
The Decline of Political Parties and Mediating Institutions | 237 |
Politics as Spectator Sport | 238 |
Media and Individual Citizens | 240 |
The Gap Between Theory and Popular Perception | 244 |
Lessons From the Research | 246 |
Media and Social Movements | 247 |
New Media and the News | 249 |
Politics and Entertainment Media | 253 |
Music | 256 |
Global Media Global Politics | 259 |
The Cultural Imperialism Thesis | 260 |
The Politics of Media in Other Nations | 262 |
Conclusion | 264 |
Active Audiences and the Construction of Meaning | 265 |
The Active Audience | 266 |
Interpretation | 267 |
The Social Context of Interpretation | 268 |
Agency and Structure | 269 |
Structure and Interpretive Constraint | 273 |
Decoding Media and Social Position | 274 |
Gender Class and Television | 278 |
Race News and Meaning Making | 279 |
International Readings of American Television | 281 |
The Social Context of Media Use | 284 |
Watching Television With the Family | 287 |
Active Audiences and Interpretive Resistance | 289 |
Interpretive Resistance and Feminist Politics | 290 |
Resistance and Identity | 292 |
The Pleasures of Media | 293 |
Pleasure and Fantasy | 294 |
Celebrity Games | 295 |
Pleasure and Resistance | 297 |
Conclusion | 298 |
Media Technology and Social Change | 299 |
The Nature and Consequence of Media Technology | 300 |
Mediating Communication | 302 |
Rethinking Time and Space | 304 |
Technological Determinism | 305 |
Technology and the Media Environment | 307 |
Images and Public Life | 308 |
Electronic Media and Social Identity | 311 |
Medium Theory in a Computer Age | 312 |
The Social Construction of Media Technologies | 314 |
The Early Years of Radio | 315 |
Introducing Television Into the Home | 319 |
The Internet and the Future of Interactive Media | 321 |
Corporate Efforts to Control the Internet | 326 |
Beyond Technological Determinism | 330 |
Conclusion | 332 |
Globalization and the Future | 335 |
Media in a Changing Global Culture | 337 |
What Is Globalization? | 338 |
Crossing Cultural Boundaries | 340 |
The Promise and Reality of Media Globalization | 342 |
The Global Media Industry | 343 |
Global Products Centralized Ownership | 344 |
The Case of Bertelsmann | 348 |
Global Media Content | 355 |
The Fight to Preserve Local Cultures | 356 |
Some Complications | 359 |
The Politics of Information Flow | 363 |
Limits of the Global Village | 366 |
The Ubiquity of Change and the Future of Mass Media | 369 |
Selected MediaRelated Internet Resources | 373 |
Media Education | 374 |
Media Research Policy and Publications | 375 |
Media Advocacy | 376 |
379 | |
397 | |
Autres éditions - Tout afficher
Media/society: Industries, Images, and Audiences David Croteau,William Hoynes Affichage d'extraits - 1997 |
Expressions et termes fréquents
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